In this episode, we discuss what the next steps are and talk about different ways to create your website and social media channels. I tell you about six different options to move towards creating your customer experience.
In this episode, we discuss how to have multiple concepts of your logo created for only $15 and I give you solid advice about creating your logo and testing it before moving forward.
In this episode, we discuss the importance of choosing a domain name and social media channels that make it easy for your customers to find you, share your business information with their friends and more.
In this podcast episode, we go through the process of helping you to choose your brand name. We think about what we want our customers to feel and think when they hear our brand name and evaluate how the right brand name can help you to grow your brand and stand out in the crowd.
In this episode we figure out who your customers are; how old are they, where do they live, what hobbies do they have, etc. We use this information to sharpen your customer experience and understand where to connect with your customers.
In this episode we figure out where your business will be strong; price, quality, etc. We look at Starbucks and Walmart as examples of companies that understand their competitive advantage and clearly communicate that value to reach their target customers.